TaskQuest
Level Up Your Productivity Through Gamification
Our vision is to empower individuals to achieve their fullest potential through innovative and intuitive task management. By seamlessly integrating proven productivity techniques, visual mind mapping, and engaging gamification elements, it aspires to transform the way people organize, track, and accomplish their goals. We envision a world where every goal is attainable, and every task is a step toward personal and professional fulfillment.
The Process
Timeline
Disciplines
Responsibilities
Tools
Sept '22 - Nov '23
Gamification
User Experience
Design
User Interface
Design
UX Research
UI/UX for mobile
Prototyping
Figma
Research
Initial Problem Discovery
Desk Research
Competitor Analysis
User Surveys & Interviews
Synthesis
User Persona
Target Audience
Ideation
Developing a Solution
Moodboard
Final designs
Disciplines
Responsibilities
Tools
Reflection
Disciplines
Responsibilities
Tools
Challenge
Design an app that integrates gamification principles, intuitive insights, and user-friendly interfaces, leading to an efficient task management application.
Opportunity
Develop a Gamified app that offers personalized productivity insights, and an engaging user experience to empower users in managing their tasks.
PROCESS HIGHLIGHTS
Design challenge overview
BACKGROUND
Our Vision
Productivity Methods
Proven Productivity Methods: Techniques like the Pomodoro Technique, Eisenhower Matrix, and Time Blocking are widely used to enhance productivity. These methods help users manage their time effectively and prioritize tasks.
Effectiveness: Studies show that using structured productivity methods can significantly improve task completion rates and overall efficiency.
Visual Mind Mapping
Benefits: Visual mind mapping helps users organize thoughts, brainstorm ideas, and retain information more effectively. It uses images, colors, and connections to enhance memory and comprehension.
Effectiveness: Research indicates that mind mapping can improve memory retention by 10-15% and even up to 32% in some cases.
Gamification in Task Management
Definition: Gamification involves incorporating game mechanics like points, levels, and badges into task management to make it more engaging.
Benefits: Gamification boosts motivation, engagement, and productivity by turning tasks into challenges and rewarding progress.
RESEARCH
Desk Research
RESEARCH
Competitor Analysis
RESEARCH
User Surveys
RESEARCH
Initial Problem Discovery
In today's fast-paced world, many individuals struggle with effective task management and goal achievement due to lack of organization, motivation, and appropriate tools. This problem is amplified by the overwhelming number of daily tasks and responsibilities, leading to decreased productivity and unfulfilled goals. The app addresses this critical issue by integrating proven productivity methods, visual mind maps, and gamification elements into a mobile app, providing users with an intuitive and engaging platform to organize, track, and accomplish their tasks. By catering to a diverse audience, from professionals to students, it aims to bridge the gap between ambition and achievement, empowering users to realize their fullest potential.
Conducting competitor analysis for my budgeting app to identify gaps in the market and understand what users truly need. By studying existing apps, I can pinpoint their strengths and weaknesses, which helps me create a more user-friendly and innovative solution. This analysis ensures that my app not only meets but exceeds user expectations, setting it apart in a crowded market.
A mission to make goal-setting and task management more effective and enjoyable. This survey helped me fine-tune the app to meet the user's needs better and make every task a step toward personal and professional fulfilment.
Habitica
Gamification
Engaging user experience
Effective habit-building.
Forest
Growing virtual trees
Productivity tools
Todoist
Task management
Reminders
Easy integration with other apps
Rahul recently graduated with a degree in Computer Science and is now working as a Junior Software Developer at a tech startup. He is ambitious, tech-savvy, and constantly looking for ways to improve his productivity and work-life balance.
Junior Software Developer
CSE
Bengaluru, India
Rahul Sharma, 25
Goals
To achieve both personal and professional goals.
To enhance his productivity using modern tools and techniques.
To manage and organize his tasks more efficiently.
Challenges
Struggles with staying organized amidst a hectic schedule.
Finds it difficult to stay motivated and track progress on long-term goals.
Feels overwhelmed by the complexity and features of some productivity apps.
Needs
A simple yet powerful task management app that integrates proven productivity techniques.
Visual tools to plan and map out tasks and goals.
Engaging elements to keep him motivated and focused on his tasks.
SYNTHESIS
User Persona
A mission to make goal-setting and task management more effective and enjoyable. This survey helped me fine-tune the app to meet the user's needs better and make every task a step toward personal and professional fulfilment.
IDEATION
Developing a Solution
IDEATION
Low-Fidelity
IDEATION
Task-flow (How to navigate the app)
For the low-fidelity mockups of the gamification project, I focused on outlining the basic structure and functionality without detailed visuals.
Dashboard: A simple wireframe featuring placeholders for user progress, points, badges, and leaderboard status. The layout is clean and minimal, emphasizing the core elements and navigation.
Challenges Page: Basic sketches of challenge cards with placeholders for progress bars, descriptions, and point values. The focus is on the arrangement of elements and user flow.
Rewards Store: Wireframes showing a grid layout of reward items with placeholders for images and descriptions. Filtering options are represented by simple dropdown menus.
User Profile: An overview screen with placeholder sections for achievements, badges, and statistics. The design uses simple shapes and text to indicate where content will be displayed.
These low-fidelity mockups provide a clear vision of the project's structure and key features, serving as a foundation for developing more detailed, high-fidelity designs.
After a series of Secondary and Primary research involving: Literature review, User interviews and surveys, App deconstructions and Shadow analysis. the following techniques were extracted in developing a solution.
IDEATION
Mid-Fidelity
To provide some background on our vision, we believe that stores are evolving into social clubs. Through our app Visavis, we aim to facilitate a future where brands can accomplish several key objectives. These include acquiring new customers, fostering engagement through real-life events and experiences, incentivizing valuable actions with points, conducting surveys and polls, and cultivating genuine relationships within their store communities.
IDEATION
Mid-Fidelity
To provide some background on our vision, we believe that stores are evolving into social clubs. Through our app Visavis, we aim to facilitate a future where brands can accomplish several key objectives. These include acquiring new customers, fostering engagement through real-life events and experiences, incentivizing valuable actions with points, conducting surveys and polls, and cultivating genuine relationships within their store communities.
IDEATION
High-Fidelity
To provide some background on our vision, we believe that stores are evolving into social clubs. Through our app Visavis, we aim to facilitate a future where brands can accomplish several key objectives. These include acquiring new customers, fostering engagement through real-life events and experiences, incentivizing valuable actions with points, conducting surveys and polls, and cultivating genuine relationships within their store communities.
IDEATION
High-Fidelity
For the high-fidelity mockups of the gamification project, I focused on creating a visually appealing and user-friendly interface.
Dashboard: The central hub displays user progress, points, badges, and leaderboard status. It features a clean layout with vibrant colors and intuitive navigation.
Challenges Page: This screen presents a list of challenges with detailed descriptions and visual indicators of progress. Each challenge card includes a progress bar, deadlines, and points awarded upon completion.
Rewards Store: A visually engaging page where users can redeem points for rewards. The design includes high-quality images of rewards, with filtering options for easy browsing.
User Profile: An overview screen showcasing the user's achievements, badges, and personalized statistics. This page uses a mix of graphical elements and data visualization to make the user's progress feel rewarding and motivating.
These high-fidelity mockups illustrate the refined design and interactions that aim to enhance user engagement and make the gamification experience enjoyable and motivating.
REFLECTIONS
Post Designs Outcome
The project was a significant learning journey that deepened my understanding of gamification principles and their application in achieving business goals. Through the project, I explored key concepts like user engagement, motivation, reward systems, and behavior reinforcement.
By designing game-like elements for the project, I learned how to create experiences that captivate and retain users’ attention. Implementing features like points, badges, and leaderboards demonstrated the power of incentives in driving user participation and engagement.
Additionally, the project underscored the importance of aligning gamification strategies with business objectives. By setting clear goals and measuring outcomes, I could see how gamification can enhance customer loyalty, increase user activity, and ultimately drive revenue growth. This project highlighted the potential of gamification as a tool for achieving business success through enhanced user experiences.